Coca‑Cola Australia delivers a world-first: Frozen Coke® No Sugar
15-01-2020
Frozen Coke® No Sugar available nationally this week at McDonald’s
Australia, Friday January 17: Coca‑Cola Australia has launched the new Frozen Coke® No Sugar – a world-first innovation in the frozen beverage category. From this week, Coca‑Cola’s latest No Sugar offering will be exclusively available in all McDonald’s restaurants across the nation.
Coca‑Cola Australia led the development of the new innovation locally supporting its global research and development team to bring the product proposition to life.
George Wheen, Brand Director of Flavours, said: “We are delighted to bring this new innovation to market in Australia. It has been a focus for us as a business to offer Australians the choice of great tasting beverages across our portfolio, with and without sugar. In the frozen category, this was easier said than done!
“We are really proud of the team who cracked the recipe for Frozen Coke No Sugar, which delivers a great Coca‑Cola taste, but without the sugar,” he said.
The new Frozen Coke No Sugar offering is exclusively available to McDonald’s restaurants in Australia and is expected to be a popular choice for consumers this summer.
“At Macca’s we pride ourselves on responding to the needs of our customers as their lifestyles and taste preferences evolve. We’re pleased to be able to serve-up even more choice with this world-first frozen beverage innovation from Coca‑Cola, that’s available exclusively at McDonald’s restaurants across the country,” said Jo Feeney, Marketing Director, McDonald’s Australia.
The new Frozen Coke No Sugar is the latest step Coca‑Cola has taken to offer Australians more great tasting no sugar beverage options. Together with the Australian beverages industry, Coca‑Cola Australia has committed to reducing sugar across its portfolio by 20% by 2025 including by introducing new no sugar drinks and reducing sugar in our existing recipes.
“We know people’s taste and preferences are changing and so are we. That’s why we are always looking to offer Australians exciting new no sugar options like the great tasting Coca‑Cola No Sugar Frozen,” Mr Wheen said.
Frozen Coke No Sugar will be available for $1 in all McDonald’s restaurants nationally from today.
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For more information contact:
Lauren Donohoe
lauren.donohoe@redagency.com.au
0434 083 369
About Coca‑Cola South Pacific: The Coca‑Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries. Our portfolio in Australia includes Coca‑Cola, Coca‑Cola No Sugar, Fanta, Sprite, Powerade and others. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. Together with our bottling partner we have made a commitment to reduce sugar across our portfolio by 10% by 2020, as well an industry-wide pledge to reduce sugar across the industry by 20% by 2025. We’re also working to reduce our environmental impact by replenishing water and promoting recycling. With our bottling partners, The Coca‑Cola Company employs more than 700,000 people, bringing economic opportunity to local communities worldwide. Coca‑Cola Amatil (Aust) Pty Ltd is the authorised bottler and distributor of The Coca‑Cola Company’s beverage brands in Australia. Coca‑Cola South Pacific Pty Ltd is an indirect wholly owned subsidiary of The Coca‑Cola Company and provides marketing, technical and quality services to The Coca‑Cola Company in Australia. Learn more at www.coca-colajourney.com.au and follow us on Twitter, Instagram, Facebook and LinkedIn.
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