The most-followed celebrity on Instagram now has the most-liked photo on the popular social network. A Selena Gomez photo taken for the “Share a Coke and a Song” campaign (currently running in the US) and posted to the pop star’s Instagram account has garnered more than 4 million likes since June 25.
The photo, shot in April in Los Angeles by noted fashion photographer Guy Aroch, shows the Coca‑Cola ambassador sipping on a red and white straw from a glass bottle of Coca‑Cola, featuring a lyric from her song, “Me & the Rhythm”. Selena's caption reads: “When your lyrics are on the bottle.”
The record-breaking photo Selena Gomez posted to Instagram.
"When we compose a shot like this, it feels real and authentic as well as complementary to the symmetrical Coke bottle," says James Sommerville, Coke's VP of global design. "Guy is a master at capturing these natural moments with amazing beauty and simplicity."
Gomez is partnering with Coca‑Cola on the "Share a Coke and a Song" campaign. Lyrics from two of her songs, “Love You Like a Love Song” and “Me & the Rhythm” are currently featured on limited-edition Coca‑Colapackaging in the US along with lines from more than 60 other tracks.
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