Does Santa Claus traditionally wear red because it's the colour of COCA-COLA® ?

No. Before COCA-COLA® was invented, Santa Claus (St Nick) had appeared in numerous illustrations and books wearing a scarlet coat. He was portrayed a variety of ways. He could be tall and gaunt or short and elfin, sometimes distinguished and intellectual, other times rather frightening.

Did you know? It is true that COCA-COLA® advertising from the 1930s onwards played a big role in shaping the big, jolly Santa character we know and love today.

Watch our video about the legend of COCA-COLA® and Santa Claus