Coca‑Cola slashes 500ml beverages in glass bottles to KES 50 in Nyanza and Western regions with new Shika Mzito campaign
May 9, 2025 - Kisumu, Kenya - Coca‑Cola has announced a 17% price reduction on its popular 500ml glass bottle in Nyanza and Western as part of ‘Shika Mzito’, a new regional campaign.
Consumers can now enjoy their favorite Coke, Fanta or Sprite for just KES 50 - down from KES 60 - in celebration of the community’s vibrant spirit.
The three-month campaign will roll out across ten counties: Kisumu, Homa Bay, Migori, Siaya, Kisii, Nyamira, Kakamega, Bungoma, Vihiga and Busia. It honors the region’s deep sense of community connection by making a favorite pack affordable and available to be enjoyed by all during this campaign.
“Nyanza and Western are known for their strong community bonds and Coca‑Cola’s iconic 500ml pack has always been a part of these connections,” said Weslene Orwoba, Senior Marketing Manager, Coca‑Cola Kenya.
Whether it’s after a long day on the farm, during a break, or while cheering on a favorite football team, nothing complements these moments that bring people together better than an ice-cold Coke. ‘Shika Mzito’ is our way of celebrating and making these moments even more enjoyable with an affordable refreshment.”
Popularly known as ‘madiaba’, the 500ml glass bottle is a symbol of pride and recognition - an everyday reward for the region’s unsung heroes: farmers, fishermen, football fans, boda boda riders, teachers, artisans, and many others who uplift their communities in meaningful ways.
Coca‑Cola has long been part of the region’s vibrant football culture and community celebrations, in a place proud to be home to many legendary teams.
“Community is everything in Nyanza and Western regions, and celebrations - big or small - are part of the culture. ‘Shika Mzito’ is our way of creating even more reasons to come together,” added Ms Orwoba.
With this price reduction, Coca‑Cola is not just offering value, it’s reaffirming its commitment to making our beverages available and affordable to our consumers in Nyanza and Western Kenya.
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About The Coca‑Cola Company
The Coca‑Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide. Our portfolio of sparkling soft drink brands includes Coca‑Cola, Sprite and Fanta. Our water, sports, coffee, and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. We are constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to the market. We seek to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunities to local communities worldwide. Learn more at www.coca-colacompany.com and follow us on Instagram, Facebook and LinkedIn.
About CCBA
CCBA is the 8th largest Coca‑Cola bottling partner in the world by revenue, and the largest on the continent. It accounts for over 40% of all Coca‑Cola products sold in Africa by volume. With over 18,000 employees in Africa, CCBA services more than 735,000 customers with a host of international and local brands. The group was formed in July 2016 after the successful combination of the southern and east Africa bottling operations of the non-alcoholic ready-to-drink beverages businesses of The Coca‑Cola Company, SABMiller plc and Gutsche Family Investments. CCBA shareholders are currently: The Coca‑Cola Company 66.5% and Gutsche Family Investments 33.5%. CCBA operates in 15 countries, including its six key markets of South Africa, Kenya, Ethiopia, Uganda, Mozambique and Namibia, as well as Tanzania, Botswana, Ghana, Zambia, the islands of Comoros and Mayotte, Eswatini, Lesotho and Malawi.
Learn more at https://www.ccbagroup.com
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