COVID-19 AND COCA‑COLA: SUPPORTING FOODCLOUD TO GET FOOD AND DRINKS TO THOSE IN NEED
These are challenging times for everyone, as the threat posed by the COVID-19 strain of Coronavirus presents a truly unprecedented challenge around the world. At Coca‑Cola, we are committed to doing our part to help prevent the further spread of the virus.
Our focus is to ensure the safety and wellbeing of our people and our communities. That’s why, along with our bottling partners and The Coca‑Cola Foundation, we are contributing over $120m globally to support COVID-19 relief efforts in affected communities.
We know that our efforts in isolation are not enough, so we’ve reached out to our community to ask how we can help support the incredible organisations and help deliver food supplies to vulnerable groups."
Feeding Kindness with FoodCloud
We’re always looking for ways to give back to our community, but during these challenging times it’s even more important to do so.
As part of our efforts to do so, we’re supporting FoodCloud – an Irish social enterprise tackling food waste. We’re proud to help the amazing team at FoodCloud continue their tireless work in aiding the most vulnerable people in our communities during this crisis.
Together with Coca‑Cola HBC Ireland and Northern Ireland and The Coca‑Cola Foundation, we have donated 13.7 tonnes of stock to FoodCloud, and provided the equivalent of 100,000 meals to communities across the island of Ireland. We will also continue donating beverages to meet the current demand at this time.
As FoodCloud maintains services with existing charity networks through surplus donations, they have also stepped up their operations to supply an increasing number of organisations distributing ambient stock in the form of food parcels, under the Irish Government led Community Call initiative.
The financial support from The Coca‑Cola Foundation will help FoodCloud distribute ambient foods and drinks via its network of over 500 charities and community groups across Ireland.
Putting a hold on advertising
On top of donations, from April and until further notice, we’re putting commercial advertising for Coca‑Cola and all our brands on hold. This is so we can direct our efforts more towards supporting our people and communities.
These are challenging times for everyone, and our heartfelt thanks go out to all those who are working so tirelessly in so many professions to protect the health and wellbeing of our communities.