Better Together

BETTER TOGETHER

When you enjoy your drink from a bottle, you’re not necessarily planning for the future of that bottle or, indeed, the cap. And when the time comes to recycle the bottle, sadly, for many reasons, the cap doesn’t always land in the recycling bin with it.

The solution? Well, now you’ll find when you pick up one of our soft drinks, the cap stays attached to the bottle bound together by a plastic tether. You just need to open the bottle as before, flip the cap back until it clicks, enjoy your beverage, reseal the cap, and return the bottle and cap together in your nearest recycling bin. [For DRS countries – please adapt based on market mechanics]   

We have a target of collecting and recycling a bottle or can for each one we sell by 2030 with 61% of the equivalent bottles and cans introduced into the market in 2022 collected and refilled, or collected for recycling. But we know there’s more that needs to be done. Alongside this, we also need to make sure our products are compliant with upcoming European regulation*. 

Capp Attached - For easier collection. For recycling.

This new packaging solution was developed in collaboration with many design and supplier partners.  

We’ve now introduced attached caps (also known as tethered caps) across every brand for easier collection of the caps along with the bottles. [Countries to use and adapt this sentence only based on when and where it is applicable] 

This easy to use and practical solution guarantees the safety and quality of Coca‑Cola beverages and helps reduce the chances of our packaging ending up in nature.   

Keeping that cap firmly on the bottle so that they can be collected and recycled together. 

Because some things are just better together.

* European Single-Use Plastic Directive will apply as of 3rd July 2024

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