Our Commitment to 10% Sugar Reduction by 2020

Sugar is in the news a lot at the moment. Not a day goes by when there isn’t a new story about it and our drinks are often mentioned in that news.

We’re all paying more attention to what we eat and drink and I know that there are some people who want to cut back on sugar. As a company, we’ve grown and been successful for 81 years in Singapore because we’ve always listened to what people want and responded – whether that’s new flavors, the type of packaging our drinks are available in or lower sugar and calorie options.

This week, we’re announcing a bold new commitment, to reduce the average sugar content of our drinks by 10% between now and 2020. This is the latest move we’re taking to help people control their intake of sugar, and make healthier choices for themselves and their families. 

This new commitment comes on top of our commitment, together with the other top beverage manufacturers in Singapore, to reduce the sugar content in all our drinks here to 12 per cent and below by 2020.

Coca‑Cola Singapore’s actions to help everyone make healthier choices 

• We’ll reduce the total sugar content of our portfolio of sugar-sweetened beverages by 10 per cent by 2020
• We’ll continue to offer more new drinks with low or no sugar added
• We’ll make these low and no-sugar drinks easier to find in more places
• We’ll explore and bring to market new sugar alternatives that help us keep the great tastes people love but with less sugar and fewer calories
• We’ll provide smaller, more convenient packages, making it easier to control sugar
• We’ll continue to put clear, easy-to-find calorie information right up front so you can make informed choices without the guesswork
• Our advertising will always not target children under age 12 anywhere in the world

We’re Singapore’s biggest beverage company with more than 40 different drinks. We sell sparkling soft drinks, juice drinks, tea and water too. Like all food and drinks, our soft drinks with sugar can be enjoyed as part of a balanced diet. That’s why we offer the wide range that we do, so that everyone can pick the drink that best meets their needs and lifestyle.