Don't Sleep on These Drops

Every week we’re dropping exclusive prizes from the all-star, pros, and college pools. Check out what gear you could win† below and keep coming back every Friday starting 8/28 for more drops.

New Drops Every Friday

Don’t fumble an opportunity to score some great football prizes. Opt-in to be notified when new prizes drop.

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NEW PACKS ALERT

Your Team. Your Coke. Your Sip.

We teamed up with some select teams to create custom packaging built for fans like you. Crack open a can, rep your team, and drink in this season the right way.

See Where to Buy
Coca-Cola fall football campaign showing a bottle and 12-pack case below various college team logos.
Decorative band for the fall football page showing a brown leather football on a black and white diagonal background.

The Coca‑Cola® Friday for the Win Kickoff Instant Win Game: NO PURCHASE NECESSARY. Void where prohibited. Open to legal residents of the 50 U.S. & D.C., who are 13 years or older as of the date of game play and as 8/25/26, possess a web-enabled mobile device. Minors must have parental permission to play. Ends at 11:59 pm ET on 9/3/26. For Official Rules, click here. Sponsor: The Coca‑Cola Company.

 

The Coca‑Cola® Friday for the Win 2026 U.S. Football Sweepstakes Official Rules: †NO PURCHASE NECESSARY. Void where prohibited. Open to legal residents of the 50 U.S., D.C. & PR, who are 18 years or older & as of 8/23/26, possess a web-enabled mobile device. Ends at 11:59 pm ET on 11/29/26. Professional Football Prizes are only available to entrants of certain ZIP codes. For Official Rules, click here.