FIFA PANINI COLLECTION

Collect the Stars.
Build Your Keepsake!

Get* your daily code to unlock a
digital 5-card pack of Panini special stickers.

Get Your Panini Pack
Red Coca-Cola book revealing the 12 collectible FIFA Panini stickers

Peel, Sip, Collect!

Introducing 12 Coca‑Cola Panini special stickers, featuring international football stars from nations competing in FIFA World Cup 26™. 

You can only collect these stickers by purchasing specially marked 20-oz Coca‑Cola® or Coca‑Cola® Zero Sugar bottles. Each sticker is hidden behind the peel-back label, ready for the Official Licensed Sticker Album of the FIFA World Cup 26™.

See Where to Buy
Coca-Cola bottle with a peelable Panini FIFA World Cup 2026 themed label

FIFA Panini Collection

Your Digital Album Awaits

Swap with fans, score big in challenges, and celebrate the world’s favorite game—one sticker at a time.

 

COMING SOON

Coca-Cola Zero Sugar bottle next to a stack of FIFA World Cup 2026 Panini sticker packs

Coca‑Cola® x Panini America

Big news for FIFA World Cup™ fans! Coca‑Cola® is making history with a first-of-its-kind partnership with Panini America — the official source for FIFA stickers. We're bringing a beloved collecting ritual to North America by putting exciting Panini stickers right on Coca‑Cola® packaging. It's an easy way for all fans to start collecting and feel the FIFA World Cup 26™ excitement every day!

 

Learn More

Red, black, and white Coca-Cola soccer ball

Meet the Players Up Close

Get closer to the FIFA World Cup 26™ stars with exclusive insights, and stories from the players. #FeelItAll

Meet The Players
Three different Panini stickers of FIFA players Lamine Yamal, Harry Kane, and Joshua Kimmich

Frequently Asked Questions

Panini is the world leader in officially licensed collectibles and is the most significant publisher of collectibles in the U.S. First introduced during the 1970 FIFA World Cup™, Panini’s FIFA World Cup™ sticker collections have served as a cultural countdown to kick off in countries around the world.

The promotion is open to ages 13 and older, residents of US and Canada.

The promotion begins April 15th and will run throughout the FIFA World Cup 2026™, concluding on July 31st. 

View All FAQs

*Open to legal residents of the 50 U.S. & D.C., who are 13 years or older and have a web-enabled mobile device. Minors must have parental permission to enter. Void where prohibited. Ends at 11:59pm ET on 7/31/26. While supplies last. Participant will be responsible for shipping and state sales tax. For Terms and Conditions, click here. Sponsor: The Coca‑Cola Company.