The Yard Is Calling!

HBCU students, where y’all at? ‘The World Is My Yard’ just dropped on the +one app, and it’s bringing the heat to your school year. We’re talking the campus culture you love.

Text TWIMY to 2653 to download the +one app

Be sure to use your HBCU email address to sign up to get exclusive The World is My Yard content!

What is The World is My Yard?

The World Is My Yard is a platform that gives HBCU students access to campus experiences, career prep resources and other perks.

The Yard is what tethers us to our heritage even as we explore and create the unlimited possibilities of our future and with that we discover – the world is our yard.

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Exclusive Offers for The Yard

Your grind deserves more. Access HBCU-only offers, sweeps & life-elevating perks. Join us in the +one app.

HBCU Exclusive

Enter for a chance to win a $500 Uber Eats gift card + an Instant Win Prize

How’s this for a back to school sweeps? Enter daily for a chance to win a $500 Uber Eats gift card + an instant win prize from Uber Eats, Amazon, or Spotify. HBCUs only. No crumbs left behind.

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2025 Coca‑Cola’s HBCU Football Favorites Sweepstakes

Experience HBCU Magic on GameDay! Enter for a chance to win tickets to the 2025 Cricket MEAC/SWAC Challenge Kick-Off 🏈

Enter Now
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HBCU Exclusive

Learn from HBCU Grads

MasterClass is the streaming platform that provide the insights, tools and lived experiences of the world's best so you can become your best. Learn how to access a free 1 year membership, exclusively available for The World is My Yard members.

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We're bringing culture, character and campus life all in one spot.

Download the app, link your HBCU (.edu) student email for exclusive deals on products, access to events, and more.

Download the +one app
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Seeking Legacy HBCU Candidates!

‘Start Your Legacy HBCU Externship Program,’ is designed specifically for the most ambitious and talented students from Historically Black Colleges and Universities (HBCUs). This unique program promises to blend education with professional development and real-world experiences, providing a launching pad for future leaders in the business world.

Start your legacy HBCU externship
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See you on the yard!

Download the +one app
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Be First To Know

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No purchase necessary. Open to legal residents of the 50 U.S. & D.C., who are 18 years or older at time of Game Play/Entry, and, as of 8/13/25, are college students with valid .edu email addresses and possess a web-enabled mobile device. Ends 11:59 pm ET on 12/14/25. For Official Rules and eligibility, click here.