Coca‑Cola Canada Invests $150,000 in 4-H Canada’s New First-Generation Scholarship

Ottawa, December 21, 2017 – 4-H Canada is excited to announce a new program that will provide $150,000 in scholarships towards first-generation post-secondary students, thanks to a grant from The Coca‑Cola Foundation. The scholarship program will focus on supporting students interested in making a positive impact in communities across Canada through skills and knowledge gained in their continued education.

As a Canada 150 signature partner, 4-H Canada is looking beyond 2017 to the next 150 years, and the tools youth need to ensure their personal and professional success. The launch of the First-Generation Scholarship will support this legacy, providing 150 bright young minds with $1,000 towards their post-secondary education. Any 4-H member who is the first in their immediate family attending a post-secondary institution or a post-graduate program is eligible to apply.

This new partnership with The Coca‑Cola Foundation supports 4-H Canada’s work to help youth explore their career interests, develop new skill sets, prepare for the workforce and become leaders in a wide-range of sectors.

By playing an active role in helping students pursue their education goals and encouraging a love for lifelong learning, 4-H Canada aims to empower Canadian youth to become responsible, caring and contributing leaders that affect positive change in the world around them.

“At Coca‑Cola, we believe education holds an extraordinary promise to change lives,” said Helen Smith Price, President, The Coca‑Cola Foundation. “By providing financial assistance to youth who are pursuing post-secondary education, we hope they are encouraged to pursue their academic dreams and realize their full and unique potential.”

“We know that education creates opportunities and it makes a positive impact on the minds of brilliant young people,” said 4-H Canada CEO, Shannon Benner. “We are grateful to The Coca‑Cola Foundation for showing their strong commitment to supporting the development of Canadian youth as they find their voice on issues important to them through their academic studies and involvement in 4-H.”

The application period starts March 1, 2018, and closes May 31, 2018. Visit to learn more.

About 4-H Canada

For over 100 years, 4-H Canada has been one of the most highly respected positive youth development organizations in Canada. 4-H Canada has close to 25,000 members and more than 7,700 volunteer leaders. Our goal is to help young Canadians “Learn To Do By Doing” in a safe, inclusive and fun environment. We believe in nurturing responsible, caring and contributing youth leaders who are committed to positively impacting their communities across Canada and around the world. To learn more about 4-H Canada, please visit and follow our FacebookTwitter and Instagram pages.

About Coca‑Cola Canada

Coca‑Cola in Canada operates in all ten provinces, and employs 6,200 people in more than 50 facilities, including six production facilities across Canada. We offer a wide variety of beverage brands, many of which come in no-calorie and low-calorie options. These beverages include sparkling soft drinks, still waters, juices and fruit beverages, sports drinks, energy drinks and ready-to-drink teas. We’re proud to offer some of the most popular brands in Canada including Coca‑Cola®, Diet Coke®, Coca‑Cola® Zero Sugar, Coca‑Cola Life®, Sprite®, Fanta®, NESTEA®, Gold Peak™, POWERADE®, Minute Maid®, DASANI®, smartwater®, smartwater® sparkling, and vitaminwater®. Coca‑Cola in Canada is represented by Coca‑Cola Refreshments Canada and Coca‑Cola Ltd. For more information about our Company, please visit

On social media:

Twitter: @cocacolaco_ca

For more information, media may contact:

Jay Poulton
Director, Marketing and Communications
4-H Canada

Shannon Denny
Director, Brand and Business Communications
Coca‑Cola Canada