How Our Films Come To Life

Step 1

Apply

Each year the program creates a scripting challenge. Students and recent grads from partnered schools submit their scripts for consideration. The Coca‑Cola® Refreshing Films Contest is looking for our next generation of filmmakers and scripts. Please see the Creative Brief before you apply.

Apply Here

Step 2

Selection

The program receives many incredible submissions. The finalists associated with the selected scripts receive a budget to produce their branded spot.

selection

Step 3

Production

The finalists, alongside their crew, use the budget provided to bring their branded spot to life. Each finalist team is mentored throughout the 6 month real world experience. Technical partners such as RED and Company 3 provide students with access to a professional camera and an in-studio color session with their skilled colorists. Students get to work alongside marketing professionals to finalize their branded spot. When the spots are completed, they are hosted online for the world to see.

Production

Step 4

Grand Prize Winner Determination

The Coca‑Cola® Refreshing Films program works with a panel of industry professionals known as the Red Ribbon Panel. They watch, provide feedback, and score each Finalist Team’s Branded Spot, based on the judging criteria to determine the Grand Prize Winner. The Grand Prizes have included professional filmmaking equipment and the film gets screened in Coca Cola® Partnered theaters across North America including AMC Theatres, Cinemark and B&B Theatres.

Grand prize winner selection

2026 – 2027 Coca‑Cola® Refreshing Films Partnered Schools

AFI

Arizona State University

Belmont University

Biola University

Boston University

Bowling Green State University

Brigham Young University

California State University - Fullerton

California State University - Los Angeles

California State University - Northridge

Chapman University

Cleveland State University

College of Southern Nevada (CSN)

Columbia College Chicago

Columbia University

DePaul University

Dillard University

Elon University

Emerson College

Emory University

Florida State University

Full Sail University

George Mason University

Georgia State University

Georgia Tech

Hofstra University

Howard University

Indiana University

Iona University

Ithaca College

Los Angeles Film School

Loyola Marymount University

LSU New Orleans

Missouri State University

Montclair State University

Morehouse College

New Mexico State University

New York Film Academy (Los Angeles & New York)

New York University

Notre Dame

Pace University

Ringling College of Art and Design

Rochester Institute of Technology

Sarah Lawrence College

Savannah College of Art and Design (Atlanta)

Savannah College of Art and Design (Savannah)

School of Visual Arts

Shenandoah University

The New School

Towson University

University of California, Los Angeles (UCLA)

University of California, Santa Barbara (UCSB)

University of Central Florida (UCF)

University of Georgia

University of Miami (FL)

University of Nevada, Las Vegas

University of North Carolina School of the Arts (UNCSA)

University of North Carolina - Wilmington

University of Redlands - Los Angeles

University of Southern California (USC)

University of Texas - Austin

University of West Georgia

Western Kentucky University

Wichita State University

Get Involved

If you want to inquire about getting this program at your school, applying for the program, or supporting the program, fill out the form below. School outreach begins each spring.

Go To Google Form

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NO PURCHASE NECESSARY. Void where prohibited. Open to teams of 2 people where at least 1 member is a legal resident of the 50 U.S./D.C., and both are 18 years or older and full-time or part-time current undergraduate or graduate students, or a person who graduated no earlier than 2025 from one of the participating schools (listed in the Rules). At least one Team member must be legally authorized to work in the U.S. Ends 11:59 PM ET on 10/9/26. For Official Rules including eligibility, click here. Sponsor: The Coca‑Cola Company.