The Coca‑Cola System wants to refresh the world and make a difference. We build loved brands, done sustainably for a better shared future.
Meeting the 2030 SDG targets depends to a large extent on the transformation of food systems. That is why The Coca‑Cola Company and its leading bottling partners in Europe, Coca‑Cola Europacific Partners and Coca‑Cola Hellenic Bottling Company, support the EU Commission’s Farm-to-Fork Strategy objective to accelerate the transition to sustainable food systems. Our ambition is to ensure that for our consumers the healthier and more sustainable choice becomes the easy choice.
We appreciate the opportunity provided by the European Commission to contribute to the voluntary Code for Responsible Business Conduct and Marketing Practices. We agree that tackling the challenges of greatest concern to our European consumers, customers, communities and employees requires legislative action as well as voluntary actions from business . We are committed to demonstrating that meaningful voluntary commitments by companies like ours can help achieve policy objectives effectively. As market leader in the soft drinks industry we understand the role we have to play not only as an individual company but also to raise the bar for our entire industry and drive change at a more systemic level. Therefore we support ambitious commitments from our associations to the EU Code of Conduct, complemented by our companies’ own commitments. The areas we have identified are aligned with our companies’ ESG priority issues, are connected with key SDG goals and are relevant to all aspirational objectives of the Code of Conduct. The below listed initiatives go beyond current EU legislation and/or are strengthening existing voluntary commitments. We will continue to go faster and further where we can.
Health&Nutrition (Aspirational Objective 1):
Climate (Aspirational Objective 3):
Packaging (Aspirational Objective 4):
Water (Aspirational Objective 4)
Sustainable Agriculture (Aspirational Objectives 2,5,6,7)
We cannot achieve these goals alone. In key areas, we need enabling policy frameworks–at EU and at Member State level – to provide support and direction. Progress against the above commitments will be monitored and findings will be made public, either through the associations for the commitments they have submitted or through our own yearly ESG reporting. We look forward to a constructive multi-stakeholder dialogue that will accompany the roll out of this Code of Conduct to exchange with all interested parties the progress made, the opportunities for intensified collaboration among all actors and the necessary enablers to help accelerate this process.
For more information:
Wouter Vermeulen, Senior Director Public Policy Europe: email@example.com