ICONS, SPICED: BACARDÍ & Coca‑Cola introduce a new spiced rum cocktail, expertly mixed just in time for summer
London, Friday 6th March 2026: Prepare to spice up for summer! BACARDÍ & Coca‑Cola have teamed up once again to unveil a twist on the classic pairing – a BACARDÍ Spiced & Coca‑Cola combo, the perfect go-to-sip for the Spring and Summer seasons.
As the UK eagerly anticipates warmer days, social calendars are filling up fast – from buzzing house parties to evenings filled with music and dancefloors. BACARDÍ Spiced & Coca‑Cola arrives just as these moments gear up, ready to turn up the energy. Timed perfectly, the launch reflects a growing appetite for ready-made cocktails, which deliver premium, bar-quality experiences at effortless convenience. With these vibrant, spiced sips always at the ready, every moment can be fully savoured.
The iconic duo with BACARDÍ Spiced rum, hints of vanilla and warm spices, expertly mixed with refreshing Coca‑Cola, delivers an adventurous new flavour profile. It's the classic combination consumers have loved for over 125 years, since the very first Cuba Libre was mixed in Havana. Now, this exciting iteration is designed to add a little extra fizz to any occasion. Spiced is a new addition to the already much-loved BACARDÍ & Coca‑Cola ready-to-drink offering, which was awarded Product of the Year 2026 earlier this year.
Ioanna Topali, Marketing Director Alcohol Ready to Drink at Coca‑Cola, “We are incredibly excited to introduce BACARDÍ Spiced & Coca‑Cola, a truly dynamic addition that speaks to the evolving tastes of today's consumers. Our collaboration with BACARDÍ ensures we consistently deliver premium quality and ultimate convenience, fostering refreshing moments of connection. The ultimate hassle-free, premium cocktail experience, BACARDÍ & Coke truly elevates any gathering."
European Regional Brand Director, Bacardi Rum, Tjalling Simoons, "We’re seeing strong momentum in ready‑to‑drink cocktails as consumers look for premium experiences without compromise. BACARDÍ Spiced & Coke builds on the strength of an iconic partnership, introducing a spiced flavour profile that feels both contemporary and true to our heritage. It marks an exciting next step in making bar‑quality serves effortless, without compromise on taste."
BACARDÍ Spiced & Coca‑Cola® is available now in Great Britain, at major retailers nationwide in 250ml Cans.
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