The Ultimate fan Zone

Connect and Compete

Fuel your love for the game with fellow fans! Discover opportunities for prizes and experiences celebrating FIFA World Cup™ with Coca‑Cola

Football fans celebrating with Coca-Cola

Now Playing

Introducing a starting lineup that has fans all over buzzing with excitement.

Peel, Sip, Collect!

Introducing 12 Coca‑Cola Panini exclusive stickers, featuring international football stars from nations competing in FIFA World Cup 26™. 

Find exclusive Panini stickers under the label of select Coca‑Cola bottles. Just peel to reveal your sticker - go and collect them all for the Official Sticker Album of the FIFA World Cup 26™

Coca-Cola Bottle with a peelable Panini FIFA World Cup 2026 themed label

Your digital album awaits.

Step into the digital side of the game. Swap with fans, score big in challenges, and celebrate the world’s favourite game.

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Panini FIFA World Cup 2026 official sticker collection album cover with player stickers, shown on a red background alongside app download icons.

Coming Soon

Take a look at what's happening on the sidelines.