A panoramic banner of the Coca-Cola mural in Madisonville, showing western themes and the "Welcome to Madisonville" text.

Madisonville, TX

With this design, I wanted to capture a sense of Texas nostalgia while incorporating the bold colors that are synonymous with the Coca‑Cola brand. As someone who grew up in a small Texas town, creating a mural in Madisonville is especially meaningful to me. My hope is that the cowboys gazing toward the horizon evoke a sense of optimism and possibility for everyone who experiences this mural.

Where to Find It

101 W Trinity St, Madisonville, TX 77864

Get Directions

Red circular compass icon with bold black outline and simple directional pointer, symbolizing exploration, guidance and discovery.

The Artist

Gabriel Portillo (AKA Paste)

Gabriel “PASTE” Portillo, hailing from the sweeping landscapes of West Texas, creates work that fuses tradition with innovation. Deeply rooted in the rugged beauty of the American West, his art draws heavily from Western influences.

Now based in Austin, Paste blends that raw Western spirit with the city’s eclectic energy. His work spans a range of styles, yet consistently returns to themes of cowboy culture, Native American imagery, and the shifting Texas landscape.

Portillo’s paintings act as a visual bridge between past and present—honoring the mythology of the frontier while capturing the pulse of modern Austin.

A warm, sunlit profile photo of the smiling male mural artist, resting his head on his hand in an indoor setting.

The Sponsors

Local Partners, Local Pride

This mural was made possible in part by the generous support of Coca‑Cola® Southwest Beverages, a company of Arca Continental. Designed by Austin-based Texas artist Gabriel “PASTE” Portillo, the piece speaks directly to the region's local heritage, and pays tribute to the 250th anniversary of our nation.

The official logo for Arca Continental Coca-Cola Southwest Beverages, a key Coca-Cola bottling partner in the US.

Explore the Nation, Mural By Mural

Discover Paint the Nation murals across America. Search the map to find a mural near you, or plan a road trip to visit murals nationwide.

Waving ribbon of U.S. flag panels mixed with Coca‑Cola and America250 logos, forming a festive red, white and blue banner.

Celebrate America with a Chance to Win Big

Discover how you could be a winner—from epic adventures and collectible pins, to the ultimate vehicle for exploration.

The Coca‑Cola® America250 Win the Weekend Sweepstakes: ^Cruise awarded as a $3,000 Carnival gift card and non-alcoholic beverage package awarded as a $500 Carnival gift card. †No purchase necessary. Open to legal residents of the 50 U.S., D.C. & PR, 18+. Ends 11:59 pm ET on 9/8/26, with 3 prize pools & 4 game prize pools. Certain prizes end earlier and available only for certain ZIP codes. For Official Rules, click here.


The Coca‑Cola® America250 Collect the Country Instant Win Game: *NO PURCHASE NECESSARY. Void where prohibited. Open to legal residents of the 50 U.S. & D.C., who are 18 years or older as of the date of entry and possess a web enabled mobile device with unlimited text messaging capabilities prior to the start date for certain prizes. Ends at 11:59 pm ET on 9/8/26. For Official Rules, click here. Sponsor: The Coca‑Cola Company. **Awarded as a digital coupon for one (1) 20 oz Coca‑Cola® Original Taste, Coca‑Cola® Zero Sugar or Diet Coke®. Additional taxes, fees and bottle deposit may apply.