COCA-COLA® FOOTBALL ULTIMATE FAN EXPERIENCE PROMOTION
OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO PLAY OR WIN.
A PURCHASE OR PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING.


1. Eligibility:
The Coca‑Cola® Football Ultimate Fan Experience Promotion (the “Promotion”), which includes an Instant Win Game (“Game”) and a Sweepstakes (“Sweepstakes”), is open only to legal residents of the 50 U.S. and D.C. (“Eligibility Area”), who are 18 years of age or older as of date of Game Play/Entry (“Entrant”). Void outside the Eligibility Area and where prohibited by law. Employees of The Coca‑Cola Company (the “Sponsor”), Coca‑Cola bottlers, Don Jagoda Associates, Inc. (“Administrator”), and their respective subsidiaries, parent, divisions, franchisees, promotional partners, agencies, affiliates, advertising and promotion agencies (collectively, the “Released Promotion Parties”) as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee, are not eligible to participate or win. This Promotion is subject to all applicable federal, state, and local laws and regulations. Participation constitutes Entrant’s full and unconditional agreement to these Official Rules.


2. Promotion Period:
 The Promotion begins at 10:00 am Eastern Time (“ET”) on August 25, 2025 and ends at 11:59 pm ET on October 31, 2025 (“Promotion Period”).
 

3. How to Participate: There are two (2) ways to participate in the Promotion:

  • There is NO PURCHASE NECESSARY to participate. A purchase does not increase your chances of winning. During the Promotion Period, at Sponsor-specified locations where Coca‑Cola products are served, make a purchase of a Coke® Zero Sugar product (“Qualifying Product”) and locate the Promotion sticker (“Sticker”) on the Qualifying Product or receive a game card (however it is made available) (“Game Card”) if the Sponsor-specified location does not include a Sticker on the Qualifying Product. Peel the Sticker or follow the instructions to scratch the Game Card and locate the game code (“Game Code”). Next, scan the quick response code (“QR Code”) with your mobile device to visit the website here (the “Website”) Next, follow the instructions to log in or sign up for a Coca‑Cola account (“Account”) where you will be prompted to input the Game Code to receive one (1) Instant Win Game Play (“Online Game Play”). Once the Game Play is completed, you will either receive a win message for a game prize (“Game Prize”) or a non-win message and you will receive one (1) entry into the Sweepstakes random drawing (“Website Entry”). All on-screen wins/notifications are subject to verification. All Game Play/Website Entries become the property of Sponsor. Receipt of Game Play/Website Entries may be acknowledged, but such acknowledgment does not constitute any representation as to eligibility. Limit one (1) Game Play/Website Entry per Entrant per day. A day is defined as starting at 12:00 am ET and ending at 11:59 pm ET on a calendar day, except for the first day of the Promotion which starts at 10:00 am ET on August 25, 2025 and ends at 11:59 pm ET on August 25, 2025.

Any attempt by any Entrant to obtain more than the stated number of Game Plays/Website Entries by using multiple/different Accounts, email addresses, identities, registrations or logins, or any other methods will void that Entrant’s Game Play/Website Entries and that Entrant may be disqualified from the Promotion. Game Plays/Website Entries associated with an invalid, non-working, or inactive email

address may be disqualified. Any use of AI, robotic, repetitive, automatic, programmed or similar registration/Game Play/Website Entry methods or agents (including, but not limited to, promotion game play or sweepstakes entry services) will void all Game Plays/Website Entries by that Entrant. In the event of a dispute as to any Game Play/Website Entry, the authorized account holder of the email address associated with their Account will be deemed to be the Entrant. The "authorized account holder" is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the email address. Potential winners may be required to show proof of being the authorized account holders.

  • Alternatively, you may participate in the Promotion by hand-printing your complete name, street address, city, state, ZIP code, and daytime and evening telephone numbers (including area code), age and a valid email address on a plain 3”x5” index card, and mail it in an envelope with sufficient postage affixed, to: The Coca‑Cola Football Ultimate Fan Experience Promotion, P.O. Box 7814, Melville, NY 11775-7814 to receive one Game Play opportunity (an “AMOE Game Play”) and an Entry into the Grand Prize random drawing (“AMOE Entry”). AMOE Game Plays/AMOE Entries must be postmarked by October 31, 2025 and received by November 6, 2025. AMOE Game Plays/AMOE Entries that are mechanically reproduced, copied, illegible, incomplete, postage-due or inaccurate and AMOE Game Plays/AMOE Entries by any means which subvert the AMOE Game Play/AMOE Entry process are void. AMOE Game Plays/AMOE Entries become the property of the Sponsor and will not be acknowledged or returned. All AMOE Game Plays will be played on Entrant’s behalf by the Administrator (based on postmark date) and based on odds of winning, only Game Prize winners will be notified that they have won. Odds of winning a Game Prize are the same for Online Game Plays and AMOE Game Plays.

Online Game Plays and AMOE Game Plays will be collectively defined herein, as “Game Play” or “Game Plays”.  Website Entries and AMOE Entries will be collectively defined herein, as “Entry” or “Entries”.
All non-winning Website Entries will receive a 25% off coupon that can be used on the Fanatics website or mobile application (“Offer”). Offer must be used by 11:59 pm ET on 12/31/25. Terms and Conditions of the Offer apply: Fanatics Promo Codes are one-time use codes that cannot be combined with other promo code offers. Fanatics Promo Codes cannot be transferred or resold. The Fanatics Promo Codes exclude select trading cards & memorabilia. Other Exclusions May Apply.  Fanatics is not a sponsor of this promotion. All Fanatics Trademarks are IP of Fanatics.com or its affiliates.


4. Verification:
All winners are subject to confirmation, verification of eligibility by Administrator and compliance with these Official Rules in Sponsor’s sole discretion. All material submitted becomes the sole property of the Sponsor and will not be returned. No more than the stated number of prizes will be awarded. If, due to an error of any kind, more instant winning messages/notifications are delivered to Entrants, or more prizes are claimed than are intended to be awarded per Rule 5, the intended number of Game Prizes will be awarded in a random drawing from among all verified prize claims received/postmarked during the Promotion Period. The Sponsor and its agencies assume no responsibility for any injury or damage to Entrant’s or to any other person’s computer relating to or resulting from playing/entering or downloading materials or software in connection with the Promotion.


5. Prizes/Approximate Retail Values (“ARV”) and Approximate Odds of Winning:

Game Prize Description

ARV of each Game Prize

Number of Game Prizes

A digital $50 UberEats Gift Card

$50

600

A digital $25 FanCash

$25

1,000

A digital $100 Prepaid Card. Terms and Conditions of the Prepaid Card apply.

$100

68


FanCash Terms and Conditions (“Terms”)
:

1. Description: The digital $25 FanCash prize is offered by Fanatics Holdings Inc ("Fanatics"). Fanatics is doing a FanCash Drop ("FanCash") for Fanatics accounts ("FanCash Accounts"). See below for more details.

2. Eligibility: Eligibility is subject to Section 1 of these Official Rules and to any FanCash Account and FanCash is determined by Fanatics at its sole discretion on an ongoing basis and could change day to day. Individuals on any involuntary state gambling exclusion list, state voluntary exclusion list, state gambling self-exclusion list, and/or self-exclusion list for any Fanatics entity or subsidiary are ineligible to participate in this Promotion.

3. Claiming a FanCash Terms:

After you complete the steps outlined, your FanCash will be credited to your FanCash Account within 72 hours.

  • FanCash need to be redeemed by 11:59 pm ET on November 15, 2025.
  • FanCash will expire after 60 days from redemption.
  • FanCash is non-withdrawable and is not redeemable for cash or cash equivalent.
  • FanCash is not transferable and cannot be substituted, except in Fanatics sole discretion.

4. Wagering Requirements/Exclusions

  • There are no wagering requirements or exclusions for the FanCash.

5. Fanatics Registration Procedures

  • To qualify for FanCash, you must have an active and verified FanCash Account. To create a FanCash Account: (i) your identity must be verified; and (ii) you must agree to Fanatics Terms of Service, House Rules, and these Terms, as well as acknowledge our Privacy Policy. You can create a FanCash Account for free on Fanatics.com.

6. Limitations on Participation

  • Limit one (1) FanCash per customer. Fanatics expressly reserves the right to amend, suspend, or terminate FanCash , at any time and in any state(s) without prior notice or consent. In addition, Fanatics, in its sole discretion, may disqualify you from receiving FanCash for any reason. Anyone deemed to be abusing FanCash in Fanatics sole discretion may be prohibited from participating in this or any future promotions and/or subject to FanCash Account closure.

7. Order of Funds Used for Wagering

  • The default when placing a bet is with cash. To place a bet using FanCash (Bonus Bet), you must manually select "Bonus Bet" in the bet slip window; otherwise, the bet will be placed with deposited funds (cash).

8. Restrictions on Withdrawal

  • FanCash, or other promotional credits may not be withdrawn or redeemed for cash at any time, but any winnings from bets placed with Bonus Bets can be withdrawn once the winnings have been added to your FanCash Account cash balance. There are otherwise no restrictions on withdrawal for this Promotion.

9. Cancellation

  • To cancel your FanCash, please contact customer support.

10. Responsible Gaming

  • Fanatics aims to consistently care for our customers and promote responsible gambling practices.
  • Arizona Customers: Gambling Problem? Call 1-800-NEXT-STEP
  •  Colorado/Kansas/Kentucky/Michigan/Ohio/Pennsylvania/Tennessee/Vermont Customers: Gambling Problem? Call or Text 1-800-GAMBLER.
  • Connecticut Customers: Help is available for problem gambling. Call (888) 789-7777 or visit here.
  • Illinois Customers: If you or someone you know has a gambling problem, crisis counseling and referral services can be accessed by calling 1-800-GAMBLER (1-800-426-2537).
  • Indiana Customers: If you or someone you know has a gambling problem and wants help, call 1-800-9-WITH-IT.
  • Iowa Customers: Gambling Problem? Call 1-800-BETS-OFF
  • Maryland Customers: Please play responsibly, for help visit here or call 1-800-GAMBLER.
  • Massachusetts Customers: Hope is here: (800)-327-5050 or here. Must be 21+. Play it Smart from the Start. GameSenseMA.com
  • New York Customers: If you or someone you know has a gambling problem and wants help, call 877-8-HOPENY or text HOPENY (467369).
  • North Carolina Customers: Gambling Problem? Call 877-718-5543 or visit here.
  • Virginia Customers: If you or someone you know has a gambling problem and wants help, call 1-888-532-3500.
  • West Virginia Customers: Gambling Problem? Call 1-800-GAMBLER or visit here.

11. Other

  • Using FanCash is subject to Fanatics Terms of Service, House Rules, and these Terms, as may be modified by Fanatics, and all other applicable laws, rules, and regulations. By creating a FanCash Account and participating in this Promotion, you also acknowledge that you have read and agreed to Fanatics Privacy Policy.
  • In the event of any inconsistency between these Terms and the relevant corresponding provision(s) of Fanatics Terms of Service, these Terms will prevail.
  • References to "you" or "your" throughout these Terms are to the participants in this Promotion.
  • FanCash recipients will be solely responsible for all federal, state, and local taxes, and for any other fees or costs associated with the FanCash, regardless of whether the FanCash is used in whole or in part, and the FanCash value may be reported for tax purposes as required by law.
  • Any questions relating to eligibility, these Terms, or any other questions concerning FanCash will be resolved at the sole discretion of Fanatics, and its decisions will be final and binding with respect thereto.
     

UberEats Gift Card Terms and Conditions:  By using this gift card, you accept the following terms and conditions: This card is redeemable via the Uber® or Uber Eats app within the U.S. in cities where Uber or Uber Eats is available. The card is non-reloadable and, except where required by law, cannot be redeemed for cash, refunded, or returned. You may be required to add a secondary payment method to use this gift card with the Uber or Uber Eats app. The card is not redeemable outside the U.S. Issuer is not responsible for lost or stolen cards, or unauthorized use. Depending on the state of purchase, this card is issued by Bancorp Card Services, Inc. or The Bancorp Bank. For full terms and conditions and customer service, visit uber.com/legal/gift.
 

Sweepstakes Grand Prize (1): 4-day, 3-night trip for the winner and one (1) travel companion to a football game in a Sponsor-specified location with Sponsor-specified teams as mutually agreed upon with the Sweepstakes Grand Prize winner (“Football Game”). The Grand Prize includes round-trip economy air transportation for the Grand Prize winner and travel companion from major airport nearest winner’s home to Sponsor-specified location, hotel accommodations for the Grand Prize winner and travel companion [based on one (1) room, double occupancy], a Sponsor-specified Fan Experience for the Grand Prize winner and travel companion, including two (2) tickets to the Football Game, a $350 Sponsor-specified transportation gift card to be used for ground transfers, and Coca‑Cola Zero branded merchandise for the Grand Prize winner and travel companion. ARV: $10,000.
 

Airline tickets are for travel from major airport in the United States nearest winner's home to the destination city. Airline carrier's regulations and conditions apply. Prize may not be combined with any other offer and travel may not qualify for frequent flyer miles. Grand Prize winner and travel companion must travel together on the same itinerary. If the Grand Prize winner is under twenty-one (21) years of age at the time of trip departure, the travel companion of the Grand Prize winner must be twenty-one (21) years of age or older at the time of trip departure in order to check-in to the hotel. The travel companion (or winner on behalf of travel companion who is a minor and their child/charge) of the Grand Prize winner, will be required to execute a Release of Liability prior to departure. All travelers must have valid travel documents prior to departure (i.e., REAL ID, passport or other TSA-approved ID; visit here for a list of TSA-approved IDs). All travel must be completed on the dates specified by Sponsor on dates coordinating with the Football Game (or prize may be forfeited); dates of departure and return are subject to change. Certain restrictions and blackout dates may apply. Seat selection and timing of trip subject to availability and confirmation of reservations. In the event the Grand Prize winner lives within a 150-mile radius of the destination city, round-trip ground transportation will be provided in lieu of air transportation and no additional compensation will be provided for the air transportation portion of the Grand Prize. If the Grand Prize winner elects to travel or participate in the Grand Prize travel with no travel companion, no additional compensation will be awarded for the travel companion portion of the Grand Prize. No refunds or credit for changes are allowed. All other expenses and costs, not expressly listed above, including, but not limited to, airline baggage fees, taxes, tips, entertainment, transfers, and transportation to airport to and from winner’s home residence are the winner's sole responsibility. Winner (or travel companion if winner is under 21) will be required to provide a valid major credit card or some other acceptable form of payment, as determined in the hotel’s sole discretion upon hotel check-in and all in-room charges, telephone calls, meals, beverages, hotel upgrades, amenities, personal incidentals and any other expenses charged to the winner’s hotel room will be charged to that major valid credit card. In the event that the Grand Prize winner or their travel companion engage in behavior that (as determined by Sponsor in Sponsor’s sole discretion) is inappropriate or threatening, illegal or that is intended to annoy, abuse, threaten or harass any other person, Sponsor reserves the right to terminate the trip early and/or eject them from any portion of the trip or the Football Game, in whole or in part, and send the Grand Prize winner and their travel companion home with no further compensation to winner.
 

No transfer, cash or other substitution of a prize is permitted except Sponsor may substitute prize in whole or in part for one of comparable or greater retail value for any reason. Resale of any prize is prohibited. Limit one (1) Game Prize per person.
 

Lost, mutilated, or stolen Football Game tickets will not be replaced. By accepting the Grand Prize, Grand Prize winner agrees to abide by any terms, conditions and restrictions provided by the applicable Football Game and the Football Game venue. Sponsor is not responsible if Grand Prize winner does not use Football Game tickets on day of Football Game. Sponsor is not responsible if the Football Game is delayed, postponed or cancelled for any reason and the applicable Grand Prize winner will not be reimbursed. Released Promotion Parties will not be responsible for Acts of God, acts of terrorism, civil disturbances, work stoppage or any other natural disaster outside of Released Promotion Parties’ control that may cause the cancellation or postponement of the Football Game. Football Game tickets are subject to issuer’s standard terms and conditions, including but not limited to rain-check policies and procedures. Restrictions, conditions and limitations may apply. Winner and their travel companion must follow any applicable COVID or other protocols in place at time of travel and the Football Game. All Grand Prize details are in Sponsor’s sole discretion. In case of Football Game cancellation, that portion of the Grand Prize will go unawarded and no additional compensation will be provided.
 

Unclaimed Game Prizes will not be awarded. The odds of winning the Sweepstakes Grand Prize depend on the total number of eligible Entries received. Odds of winning a Game Prize depend on the date/time of Game Play/Entry, the number of prizes remaining available at the time of Game Play/Entry and number of eligible Game Play/Entries received. The number of Game Prizes available to be won will diminish as they are awarded.
 

Winner Notification/Game Prize and Sweepstakes Grand Prize Fulfillment: The potential Grand Prize winner will be contacted via email and will be required to sign and return a Declaration of Eligibility and Liability Release and except where prohibited, publicity release (“Declaration”) within three (3) days of notification in order to be confirmed as the Grand Prize winner. If the potential Grand Prize winner fails to return the completed Declaration within three (3) days, Declaration is returned as undeliverable, Entrant shall be deemed to be ineligible, the Grand Prize will be forfeited and an alternate will be selected. Upon prize forfeiture, no compensation will be given. Return of Grand Prize notification as undeliverable or if the potential winner is not eligible, it may result in disqualification and selection of an alternate winner. Grand Prize winner is responsible for all applicable taxes and fees associated with Grand Prize and will be issued a 1099 for the actual value of the Grand Prize for the year the Grand Prize was awarded.
 

The potential Game Prize winners will be notified during and after the Game after receiving a Game Prize win message. Game Prizes will then be fulfilled to the Game Prize winners at the email addresses provided after receiving a Game Prize win message. Return of any prize or notification as undeliverable or if a Game Prize winner is not eligible, it will result in disqualification and prize will be forfeited.
 

Once it is confirmed that a Game Prize has been delivered to a winner’s provided address, the Sponsor is no longer responsible for the security of that Game Prize and will be unable to replace the Game Prize in the event it is stolen/damaged. Any unclaimed/returned Game Prizes will be not be awarded. Any winners who have any inquiries regarding their prize fulfillment must contact customer support within six (6) months after the Promotion has ended (and any outstanding prizes will be forfeited after that time).
 

6. Sweepstakes Random Drawing: One (1) Grand Prize winner will be selected in a random drawing on or about November 7, 2025 from among all eligible Entries received. Drawing will be conducted by the Administrator, an independent judging organization whose decisions are final and binding on all matters related to the drawing.
 

7. Publicity: Except where prohibited, participation in the Promotion constitutes winner’s consent to Sponsor and its agents’ use of winner’s name, likeness, photograph, voice, opinions and/or hometown and state for promotion, advertising, marketing, and promotional purposes in any media, worldwide, without further notice, payment or consideration.
 

8. General Rules: By participating in the Promotion, Entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Sponsor and Administrator, whose decisions are final and binding in all matters related to the Promotion. Any normal Internet/phone access and data/usage charges imposed by Entrants’ online/phone service will apply and are Entrants’ sole responsibility. Sponsor is not responsible for any compatibility issues with Entrant's device/browser used for Game Play/Entry. Game Play/Entries become the property of Sponsor upon receipt and will not be acknowledged or returned. Sponsor is not responsible for lost, interrupted or unavailable network server or other connection; miscommunications; failed phone or computer or telephone transmissions; technical failure; jumbled, scrambled or misdirected transmissions; late, lost, incomplete, delayed, or misdirected Game Play/Entries; or other errors of any kind whether human, mechanical, or electronic. In the event the Promotion is compromised or impaired in any way for any reason, including but not limited to, fraud, virus, bug, unauthorized human intervention, outbreak of widespread illness, pandemic, or other similar occurrence, civil unrest or any other problem or other causes beyond the control of Sponsor that corrupts or impairs the administration, security, fairness, or proper play of the Promotion, Sponsor reserves the right in its sole discretion to cancel, suspend, modify or terminate the Promotion and award the Game Prizes claimed prior to such action and select the Grand Prize winner in a random drawing from among all eligible Entries received prior to cancellation. Sponsor is not responsible for lost, late, misdirected, corrupted, or incomplete Game Play/Entries. Proof of submission is not proof of receipt by Sponsor. By participation in the Promotion, Entrants, and travel companion of the Grand Prize winner, release and hold harmless the Released Promotion Parties from and against any and all liability, claims, or actions of any kind whatsoever for injuries, damages, or losses to persons or property which may be sustained in connection with submitting a Game Play/Entry or otherwise participating in any aspect of the Promotion, the receipt, ownership or use of any prize awarded, or while preparing for, participating in any prize-related activity or any typographical or other error in these Official Rules or the announcement or offering of any prize.
 

9. Fraudulent/Disruptive Activities: Any attempt to tamper with, interfere with, or manipulate the Game Play/Entry process, the operation of the Promotion or Website or the prize determination, including, but not limited to, the use of AI, bots, automated systems, or fraudulent identities, is strictly prohibited. Game Play/Entries generated by AI, script, macro, or other automated means, or by any means that subvert the Game Play/Entry process, will be disqualified and may result in the Entrant being disqualified and banned from future promotions conducted by Sponsor and its affiliates. The Sponsor reserves the right to disqualify any individual suspected of engaging in this prohibited conduct, including but not limited to, creating multiple accounts, submitting false information, or engaging in any activity that violates these Official Rules. Any such actions may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to not only disqualify such individual but seek damages from such individual to the fullest extent permitted by law. Furthermore, any Entrant that acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person will be disqualified. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of this provision.
 

10. Disputes: Entrant agrees that that to the fullest extent permitted by law: (a) they release and will defend, indemnify and hold harmless the Released Promotion Parties from and all any and all claims; (b) claims arising out of or connected with this Promotion, or any prize awarded shall be resolved individually, without resort to any form of class action, and solely and exclusively in a federal or state court located in Atlanta, GA; (c) Entrant submits to sole and exclusive personal jurisdiction to said courts in the State of Georgia for any such dispute and irrevocably waives any and all rights to object to such jurisdiction; (d) any and all claims, judgments, and awards shall be limited to actual damages of no more than $100, including costs associated with entering this Promotion, but in no event attorneys' fees; and (e) under no circumstances will Entrant/winner be permitted to obtain awards for and Entrant/winner hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of Entrants or the Released Promotion Parties in connection with this Promotion shall be governed by, and construed in accordance with, the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules of provisions (whether of the State of Georgia, the United States, or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Georgia.
 

11. Privacy Policy: Information collected by Sponsor in connection with this Promotion may be used by Sponsor and shared with third parties involved in administration of the Promotion in accordance with the Sponsor’s online Privacy Policy posted here. The Entrant agrees to the collection, processing and storage of their personal data by Sponsor for the purposes of the Promotion.
 

12. Winners List: For a list of winners, available after December 3, 2025, send an email to: Coca‑ColaWinners@dja.com with The Coca‑Cola Football Ultimate Fan Experience Promotion Winners & 11-2959-71 as the subject line.
 

13. Sponsor/Administrator: Sponsor of the Promotion is The Coca‑Cola Company, One Coca‑Cola Plaza, Atlanta, GA 30313. Administrator of the Promotion is Don Jagoda Associates, Inc., 100 Marcus Drive, Melville, NY 11747.